Brand Audit

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Brand Audit Services 
This is a perfect time to take a look at your current brand and see where it has shifted since its inception, improve the internal communication and employee relations, judge what your brand stands for, who you are as a company and what your organization needs to do from a communications stand point to fix the internal problems or issues.

  Rebrand or refresh the current look within your organization…  

Services:

Internal Brand Audit

  • Positioning
  • Brand Values
  • Unique Selling Proposition (USP), brand promise, or brand essence
  • Voice
  • Culture
  • Product / Service positioning

External Brand Audit

  • Corporate Identity – logos and other brand elements
  • Collateral-brochures, print materials, trade show displays, etc.
  • Advertising
  • Website
  • SEO
  • Social Media
  • Sponsorships/civic-involvement/memberships
  • News/PR
  • Content Marketing and other assets – blogs, white papers, case studies, articles, books, etc.
  • Testimonials
  • Videos

Systems Brand Audit

  • Corporate identity/brand standards
  • HR policies/on-boarding process
  • Sales processes/touch points
  • Internal systems
  • Customer service systems
Do the math.
You will realize that one or two clients would be more than enough to justify the investment.

SintesysGlobal make it simple

Want to begin a brand audit ?